Globecast was contracted by Euronews to bring its new HD channel to viewers across Europe, North Africa and the Middle East. The channel’s world-first launch in HD on 1 November from Eutelsat’s Hotbird video neighbourhood follows the announcement by Eutelsat and Globecast at IBC 2016 to drive HD growth at Eutelsat’s most popular broadcast location. Euronews covers world news and broadcasts in SD, 24 hours-a-day, seven days-a-week in 13 languages, namely Arabic, English, French, German, Greek, Hungarian, Italian, Persian, Portuguese, Russian, Spanish, Turkish and Ukrainian. Globecast has an ongoing relationship with the channel, distributing the SD variant. The new HD version of Euronews in English is encoded in MPEG-4 DVB S2 in a new Hotbird platform designed to host premium international news and information channels.